PLANNING: Initial ideas for my magazine
Initial Ideas for Magazine:
1. Genre: Makeup/skincare
Target Audience: 13–20-year-old girls
USP: Each issue has an interview with a
well-recognized person in the industry.
2. Genre: Health and Wellbeing
Target Audience: 20–30-year-old women
USP: Contents inside is in a relaxed yet
constructed address. Invitation to step back from technology, educated detox.
3. Genre: Gardening
Target Audience: 30–60-year-old males
USP: Each issue will have a gardening
competition resulting in a prize.
4. Genre: Lifestyle
Target Audience: 25–40-year-old women
USP: Interview with a celebrity about
homes and their ways of living.
5. Genre: Fitness
Target Audience: 20–35-year-old females
USP: Target is women’s fitness, which is rarer to find in the market.
Reflection-initial ideas for my magazine:
I spent time thinking of possible ideas for my magazine that I am going to create, their target audiences and their unique selling points. After reflection on these ideas, I have decided to do a health and wellbeing magazine, targeted at 18-30-year-old women. I plan for my magazine to be an invitation to step back from social media and spend time with yourself, to improve your wellbeing and overall health. I plan to do further research to help decide what topics would be most useful to people and what people look for when reading a magazine. I look forward to creating this magazine as it is on a topic that interests me and i think that it will be helpful to it's readers.

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