PRELIMINARY TASK: mood board for print-based advert

 

While traditionally I am aware that print based adverts for magazines do not include much copy, I have decided to go against this normality and include more copy. I decided this as my magazine genre is health and wellness, and it suits the calming yet educating aspect and invites readers to take a moment out of their day to read. The idea I have for this magazine is to be minimalist while still including constructive information to the reader, so I plan to continue this concept into my advert.